ABOUT THE BRAND
Sploot and Boop is a small business specializing in high-quality, fashionable pet
accessories at affordable prices. They are committed to providing amusing, distinctive,
and adorable items for dogs of all sizes. They required a charming brand identity and
print elements that embody a pawsitive attitude and express their love for dogs.
DESIGN DECISIONS
The founder's pride in her Corgi ownership significantly influenced
the concept. Vibrant, cheerful colors form the palette, reflecting the brand's energetic
personality. Hearts are incorporated into the concept to visually represent their affection
for dogs. We developed product packaging, print, and social media elements to create a
consistent, branded experience for customers.