"Petra helped rebrand my business and I am obsessed! From start to finish she was very thorough, transparent and professional. Her work really speaks for itself. We live in different timezones but she was extremely flexible which helped me out a ton. Rebranding can be overwhelming but Petra made my experience a breeze. I am definitely coming back for my future projects!"

Breana B., founder of The Brow Recipe

ABOUT THE BRAND

The founder, with a background in esthetics and brow services, aims to provide a premium, tailored brow experience. She stands out by offering not only services like shaping, tinting, and lamination, but also skincare products. Her two passions, brows and baking, share commonalities, enhancing the unique approach we took when creating her brand identity.

DESIGN DECISIONS

The brand's color palette, reminds us of caramel and chocolate-covered strawberries, also evoking a luxurious feel. The font choices offer versatility, suitable for both playful and clean contexts, with a hint of retro charm. The inclusion of bakery and brow-themed illustrations adds a personal touch and opens up various opportunities for application.