Inspired by Hungary's rich culinary heritage and intricate folk art, this identity was created for an artisan butter brand rooted in tradition. Floral motifs, symmetrical compositions, and a palette that echoes the heirloom embroidery found on table linens. The logotype features a textured, slightly imperfect serif, reminiscent of hand-cut type or letterpress printing. This handcrafted feel reflects the nature of the product itself: thoughtfully made, hand-wrapped, and full of character. Every element comes together to tell a story of heritage, warmth, and artisanal quality.