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"My rebrand experience with Piggz Design was such a treat! Everything was laid out so clearly right from the start. During the process I saw my little brand develop into something bold and beautiful. I am just an awe, and I absolutely love it!!"

Laura W., founder of BoldBird Apparel

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ABOUT THE BRAND

BoldBird Apparel is created by founder Laura, a fashion enthusiast, to enable modern moms and ambitious women to express themselves through stylish clothing. Their mission is to embolden women to embrace fearlessness, confidence, and self-expression. Each shirt or sweatshirt is designed by the founder, Laura, who pours her soul into these designs.

DESIGN DECISIONS

To reflect the empowering and daring nature of BoldBird, we chose a customized, bold font. The iconic swallow symbolizes the brand name, representing courage and freedom, aligning with our tagline "express your true self." A whimsical, hand-drawn flower adds a friendly and enjoyable touch to the design, reinforcing our commitment to authentic self-expression.

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